Rusk Deepshine Bio-Marine Therapy Pure Pigments Conditioning Cream Color Permanent Hair Color is a pure-pigments, conditioning cream hair color featuring nano technology and Compressed Formula Technology that yields long-lasting color with incredible color clarity. The unique formula conditions as it colors, ensuring consistent, reliable and predictable results. These amazingly vibrant and intense shades also provide maximum gray coverage. There are also six color modifiers and a Triple Action Clear formulation.