A reliable and dynamic permanent conditioning haircolor featuring Select Dye System. WHAT IT DOES

• Contains 100% oxidative, UV stable, long-lasting dyes for holding power and resistance to fading • Use to brighten, darken, change or correct, or for highlighting or creative color effects • Provides exceptional gray coverage, from a few strands to high percentages • Wheat proteins and avocado oil provide strength and condition

• Mixed in a 1:1 ratio with 10, 20, 30 or 40 volume Color Gels Developer for up to 4 levels of lift. • Color Gels may be applied with a bowl and brush or bottle using a Traditional or Modern Virgin Application. • Apply color generously using fine 1/4" diagonal partings. Cross-check application. If mixed with 10 vol. developer process for 20 minutes, 20 vol. for 30 minutes, 30 vol. for 40 minutes and 40 vol. for 45 minutes. • Follow with Color Extend Shampoo and Conditioner.