Redken City Beats Vibrant Conditioning Color Cream Midtown Magenta
Product DescriptionSemi-permanent Haircolor
Provides conditioning haircolor that lasts up to 12 shampoos without fade
• 12 vibrant stay-true hues plus Clear. No mess, no bleed.
• City Beats Clear can be mixed with all colors to dilute the tone and lighten the deposit.
• Acidic cream formula conditions and seals the cuticle.
• True-to-tone for up to 12 shampoos.
• No developer required.
• Mix and match for custom color.
• Can be applied to both natural and previously colored hair.
• Use Pre Art Treatment or a Shades EQ Gloss to even out client's starting color before applying City Beats.
How To: Apply City Beats directly to pre-lightened, clean, towel-dried hair. The lighter your starting level, the brighter your end result will be. Apply with brush and bowl. Avoid direct application to the scalp as staining may occur. Process at room temperature for 20 minutes. Do not use heat. For more vibrancy, increase processing time to 30 minutes.