3VR Darkest Brown Violet Red

*Packaging may appear different due to brand manufacturer update. **Shade name may differ, however, as long as the shade number is correct, the color will be correct. For instance, 6A may say "light brown ash" or "dark blonde ash". It's the same color simply described differently.

What it is: Enhance your natural beauty with Matrix SOCOLOR Blended hair color! It’s a permanent cream dye that comes in a wide variety of specialized shades, including Extra light blonde ash violet, light blonde neutral, and more! These blended shades give you a multidimensional result.

What it does: This permanent hair color penetrates the hair shaft to lift out the natural pigment and deposit hair color molecules. Use it with a developer for results that are true-to-shade and full of life! A “clear” shade is also available to lighten any shades in the collection.

What else you need to know: This specific hair color line uses Pre-softening technology, which softens gray hair to lower its resistance to color change. You can expect 100% coverage for over 50% grey hair. The processing time is 30-45 minutes.