ISO Color Preserve Cleanse 33.8 oz Liter
Color Preserve Cleanse
- This advanced, moisturizing shampoo gently cleanses while preventing hairl color from fading with ISO's exclusive Solar-Seal 3, a sun-activated polymer that protects hair color.
- Designed for:
- All color-treated hair Protects color with ISO's Solar-Seal 3 technology
- Gently cleanses while preserving hair color
- Protects color with ISO's Solar-Seal 3 technology
- Apply to wet hair. Lather, massage and rinse. Follow with Color Preserve Condition.
- Mild Cleansers and Foam Boosters: Gently remove dirt and buildup without stripping hair of its color.
- Humectants: Balance Moisture levels in the hair.
- Guar Gum: A lightweight protectant that prevents color fade and seals the cuticle for smooth styling and superior shine.
- Body-Building Polymer: This cationic conditioning polymer improves wet- and dry-comb and adds gloss, smoothness and manageability.
- Solar-Seal 3 (a blend of the following):
- Vitamin C: This powerful antioxidant helps protect hair color against damaging free radicals.
- UV Protectant: Protects hair against the sun's damaging UVB rays.
- Silicones: Improves hair's wet- and dry-comb properties and enhance shine.